The maximum strength deep action formula in Best Shot® One Shot Whitening Shampoo cleans whitens andbrightens even the filthiest coats. Reduces stains and discoloration and prevents trouble stains from reappearing Restores pet coats to their natural color and vibrancy while keeping them soft and manageable Conditions coats and leaves them smelling fresh and clean Will not dry out skinIngredients: Deionized Water ConcentratedCoconut Cleansers Hydrolyzed Wheat Protein Aloe Vera Extract Glyceryl Sterate Sodium Teraborate Optical Brightener Botanical Essence Citric Acid Preservative and OrganicColorant Size: Available in 16 oz. Gallon and 2. 5Gallon sizes. Dilutes 10:1 Directions: Let stand 5 minutes beforerinsing. For concentrated soiled areas or stains pretreatdirectly and let set 5 minutes before bathing and rinsing.