Our freeze-dried raw Whitefish & Duck recipe features all of the components of a DIY raw diet with the convenience of “scoop & serve.”
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The Simple Food Project's freeze-dried raw recipes are crafted with the carnivore in mind. Each recipe has only 13 raw, whole food ingredients- no grains, fillers, artificial preservatives, or synthetic vitamins and minerals. That's because freeze-drying retains about 97% of its original vitamins and minerals, so cats get every vitamin, mineral, and antioxidant from food alone.
Made with human-grade whitefish, duck, & organ meats and a small percentage of carbohydrates from fresh USDA organic fruits, veggies, and seeds, these honest-to-raw diets allow the average pet parent to feed a species-appropriate diet without balancing and sourcing a DIY raw diet.
We're carving out our place in a crowded freeze-dried market that seems resigned to being toppers, mix-ins, or an occasional meal.
For less than $2.43 a day for an 8-pound cat, an exclusively-fed freeze-dried diet is sustainable and easy.
The Yeps:
✓ Developed by holistic veterinarian, Dr. Chris Bessent
✓ Nominated for the Susan Thixton List of Approved Foods for Pets
✓ Just 13 whole food ingredients
✓ Freeze-dried raw
✓ Human-grade meats
✓ Non-GMO, USDA organic produce
✓ Nutrient-dense organ meats
✓ Calcium from ground bone, just like a raw diet
✓ 0.8:1 ratio of Omega 3s to Omega 6s
✓ Adequate levels of taurine from high-quality meat sources
✓ Complete & balanced diet from whole foods, the closest to a DIY raw diet
✓ Thoughtfully sourced in the USA, except for our wild-caught krill from Norway
✓ Made in our facilities in Wisconsin
✓ Offered in 4 sizes: Taste Testers (1 oz.), 24 oz. boxes, 48 oz. boxes, & 72 oz. boxes
✓ Packaged in 24 oz. bags to ensure peak freshness
✓ Most affordable option on the freeze-dried market at < $0.91//meal for an 8lb cat because it’s made in GMP facilities owned & operated by Dr. Bessent
The Nopes:
❌ No corn, soy, or wheat
❌ No high temperature cooking process
❌ No gluten, grains, or fillers
❌ No artificial preservatives, flavors, or dyes
❌ No synthetic vitamins or minerals
MSRP:
1oz Sample - $3.05 (MAP-$2.81), 24oz Box - $43.99 (MAP-$40.47), 48oz Box - $79.99 (MAP-$73.59), & 72oz Box - $114.99 (MAP- $105.79)
Sku:
617395628254
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Information and Policies
Ingredients: Wild-caught whitefish, duck, chicken liver, flaxseed, lentils, wild-caught whole ground krill, organic blueberries, ground pumpkin seeds, organic turmeric, sea salt, dried kelp, dried yeast, mixed tocopherols (natural preservative)
Guaranteed Analysis
Crude protein (min)............................50%
Crude fat (min)...................................15%
Crude fiber (max).................................3%
Moisture (max).....................................5%
Carbohydrates (max).........................14%
Taurine............................................0.39%
Omega-3 fatty acid* (min)....................5%
Omega-6 fatty acid* (min)....................6%
Omega-3 to Omega-6 ratio*..............0.8:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles
Complete & Balanced
The Simple Food Project Whitefish & Duck Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for adult maintenance.
Calorie Content
Metabolizable Energy:
3875 kcal/kg
301 kcal/cup
Cups in a Box
24 oz: +/- 9 ⅓ cups
48 oz: +/- 18 ⅔ cups
72 oz: +/- 30 cups
1 cup = +/- 3 oz