Cotton twill with satin stitched embroidery spelling out Dogs are the New Kids on the front of the cap, and Unconditional Love on the back arc of the cap. Custom barkology® ribbon adorns the velcro adjustable strap on the back of the cap. Custom barkology® label sewn into the sandwich of the bill of the cap. Accented with plaid fabric in the sandwich of the bill and the top button.