Flannel with satin stitched embroidery spelling out Dogs are the New Kids on the front of the cap, and Unconditional Love on the back arc of the cap. Custom barkology® ribbon adorns the velcro adjustable strap on the back of the cap. Custom barkology® label sewn into the sandwich of the bill of the cap. Accented with plaid fabric in the sandwich of the bill and the top button.